Your German Shepherd lives to serve and protect you and all that you hold dear. It's up to us to keep them in tip top shape and ready, willing and able to do that job. From nose to toes we have products to care for your German Shepherd's needs. All right here on this page!
NOSE BUTTER® for dry noses, PAW BUTTER for rough paw pads, ELBOW BUTTER for those frustrating elbow calluses, BOO BOO BUTTER for itchy skin irritations, scratches and such. Plus, our complete line of mental and emotional well-being products. RELAX, AGE WELL & FOCUS Dog Aromatherapy.
Plus, with the launch of our Blissfully Clean Dogs Collection we now offer everything blissful for your dog's bath and body needs. Shampoos, bar soaps, conditioner, coat spray, bug off and an awesome ear cleaner.
One man was instrumental in starting, defining and refining the German Shepherd. In 1889, German dog breeder Max von Stephanitz was struck by a wolf-ish dog at a local German dog show. He was so impressed by the dog's looks, intelligence, and work ethic that he bought the dog on the spot.
To further standardize the breed Von Stephanitz started the German Shepherd Dog Club and wrote an initial breed standard. His motto for the breed was UTILITY & INTELLIGENCE. Conformation, or looks was AFTER work ethic and intelligence.
After World Wars I and II, many Europeans and Americans were uncomfortable with the name "German" Shepherd and for a period of time the breed was referred to as Shepherd Dog by the American Kennel Club and Alsatians in a lot of Europe.